Val Morgan

Latest News about Val Morgan

Star Wars, Bond and Hunger Games: Val Morgan upfronts promise media buyers biggest ever year 10 years ago

Star Wars, Bond and Hunger Games: Val Morgan upfronts promise media buyers biggest ever year

After strong growth in 2013, cinema ad revenues have struggled to repeat the trick in 2014. But 2015,...

Val Morgan reckons DART audience measurement system hits the mark 10 years ago

Val Morgan reckons DART audience measurement system hits the mark

Val Morgan Outdoor thinks it has a better solution for audience measurement and engagement.

DDB and BMF dominate ACES finalists 10 years ago

DDB and BMF dominate ACES finalists

Do bears shit in the woods? Of course. Aldi's 'like brands' campaign is in the running as Val Morgan...

Nagy and Talbot hit ACES jury 10 years ago

Nagy and Talbot hit ACES jury

Ahead of the sixth run of the ACES, Paul Nagy and Toby Talbot have been announced as new additions to...

Optus, Subaru and GIO take up first programmatic digital outdoor ads 10 years ago

Optus, Subaru and GIO take up first programmatic digital outdoor ads

Val Morgan claims a world first in automatically traded, real-time targeted outdoor video ads.

Tech is changing outdoor advertising but old school tacticals surely win the day... 10 years ago

Tech is changing outdoor advertising but old school tacticals surely win the day...

Digital street networks, programmatic trading, facial recognition and ceiling panels are all apparently...

Outdoor thinks outside the box 10 years ago

Outdoor thinks outside the box

Mini Monopoly houses, tricks of the eye and more puns than you can shake a stick at. Some of the latest...

Cinema boosts brand consideration by 40% 10 years ago

Cinema boosts brand consideration by 40%

Val Morgan's Power of Cinema report finds the medium boosts brand consideration for advertisers who use...

News in brief: Monday 4 August 10 years ago

News in brief: Monday 4 August

Val Morgan goes large in NZ; Driessen sips on SoDA