AdNews Newsletter
The paid media campaign includes out of home advertising in Sydney, Melbourne, and Brisbane, as well as digital, social, and cinema.
The new integrated campaign highlights how Spotify users interact with each other, through the tagline "music for every mood".
This clever and fun new spot introduces the world to the Songmelier - an expert in mixing tunes with tannins.
Spotify continues to push their ad-supported “freemium” model and commitment to creating a high-quality experience for users with the multi-faceted “Love What You Love” campaign – the music streaming service's most comprehensive to date.
Users created playlists titled 'sorry I lost your cat' and 'play this at my funeral'.
Spotify has used its listener data to create a witty outdoor campaign that will roll out in 14 countries.
Random data titbits are the centre of Spotify’s new ads.
Spotify, has launched its biggest through-the-line campaign since entering the market in May 2012, focused entirely around why summer in Australia is better with music.
Spotify launches first Instagram campaign