Reckitt Benckiser

Latest News about Reckitt Benckiser

ACCC to appeal Reckitt Benckiser's $1.7m fine for misleading on Nurofen 8 years ago

ACCC to appeal Reckitt Benckiser's $1.7m fine for misleading on Nurofen

The consumer watchdog wants the court to fine the company at least $6 million for misleading the public...

Nurofen ad pulled pending court battle 8 years ago

Nurofen ad pulled pending court battle

Reckitt Benckiser is embroiled in a court battle with rival GSK over alleged 'misleading claims' on...

Nurofen plots new marketing after misleading public 8 years ago

Nurofen plots new marketing after misleading public

A court ruling found that Nurofen specific pain products misled the public. The brand must now run ads...

Australia's most trusted brand: Dettol cleans up 9 years ago

Australia's most trusted brand: Dettol cleans up

Dettol has once again been named Australia's most trusted brand in an annual list commissioned by The...

MasterChef's back, and so are the brands 9 years ago

MasterChef's back, and so are the brands

MasterChef returns with a suite of brands as integration becomes a bigger piece of the revenue puzzle...

Integrated MKR sponsorship pays off as Dettol tops trusted brand list 10 years ago

Integrated MKR sponsorship pays off as Dettol tops trusted brand list

Its presence on Seven's My Kitchen Rules has helped Dettol springboard to the top of the Reader's Digest...

Coles and Woolies' hold means the content tail is wagging the dog: Reckitt Benckiser 10 years ago

Coles and Woolies' hold means the content tail is wagging the dog: Reckitt Benckiser

Coles and Woolies' hold on the grocery market means TV spots hold more weight than an army of bloggers,...