AdNews Newsletter
Content marketing is still massively misunderstood, including by people in senior roles, and could fill...
NRMA dropped its first ad from The Monkeys a week ago. CMO Smart tells AdNews what it was like being the...
After dropping M&C Saatchi, putting a planned multimillion-dollar media spend on hold and moving the...
Brent Smart, CMO of IAG, moved the creative business for NRMA to The Monkeys from M&C Saatchi, this...
CMO Brent Smart, who took on the role in February, has put in place the major overhaul of the marketing...
IAG-owned insurance brand NRMA is parting ways with M&C Saatchi after three years. The Monkeys and CHE...
“People don't give a shit about marketing". Getting to know IAG CMO Brent Smart.
Former Saatchi & Saatchi New York CEO Brent Smart has left the ad industry to take up a new group CMO...
The NRL's head of marketing, digital and content, Lewis Pullen, has taken up a marketing role with IAG...
IAG has promoted its head of marketing, Jane Merrick, to lead its NRMA business.