The Outdoor Media Association (OMA) has launched a new brand and logo for both OMA and MOVE, the outdoor industry’s measurement system.
The brand was developed in partnership with Moon Communications.
OMA chief executive Charmaine Moldrich said: “The industry values openness, integrity, innovation and creativity and the new brand strongly positions the look of the OMA and MOVE in line with these values. We wanted a brand that portrays the OMA and its members as the contemporary and progressive industry we are in Australia.”
The OMA is the peak national industry body representing most of Australia’s out-of-home media display companies and production facilities.
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