Carat Melbourne has retained its La Trobe University account and won the media account for property company GPT Group.
Both wins come after a pitch process. The incumbent on the GPT account was MediaCom.
Carat was the incumbent on the La Trobe University account, which it has held for three years.
Carat Melbournehas also appointed a head of digital to start in December, although it has so far declined to comment on who is filling the role. The new hires will come to Australia from New York.
The retention of La Trobe University and the GPT Group win add to a number of other recent client wins for the agency, including City of Melbourne, Austereo, Infiniti and Bet365.
Carat Melbourne managing director Simon Ryan said: “We’ve has a stellar year of new business growth and are delighted to add to our client roster with La Trobe and GPT. The appointment of our new digital lead will bolster our existing team and provide our clients with global expertise in the digital market. With a number of pitches currently underway we hope to have further wins to announce before the end of the year.”
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