QUEENSLAND: RACQ has appointed Clemenger BBDO Brisbane to the insurance arm of its account.
Clemenger BBDO Brisbane managing director Kurt Viertel confirmed today (17 February) to AdNews that the agency had been appointed to the insurance arm of RACQ.
Clemenger will be responsible for though-the-line communications for the business across motor insurance and home and contents.
Clemenger pitched for the business in late January.
The appointment follows RACQ appointing Banjo Brisbane late last year to handle the membership arm of the business.
RACQ’s previous agency, McCann Brisbane closed its agency last year, prompting the company to review its advertising supplier.
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