TAFE revs Engine

By AdNews | 1 December 2006

BRISBANE: Engine Group has picked up the creative advertising account for TAFE Queensland.

Engine Group won the business, previously held by the North Coast Ad Agency, after a “non-competitive” review.

Alison Werner, marketing director of TAFE Queensland, said Engine Group will be charged with rebranding the TAFE brand as the organisation restructures as part of the state government’s $1 billion Queensland Skills Plan.

Engine Group previosuly handled the ad account for the Southbank Institute of TAFE.

Brenton Jarvis, MD of Engine Group, declined to put a figure on the size of the account but described it as “a pretty significant piece of business”.  

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