Sarah Homewood

Latest News by Sarah Homewood

Major brewers are getting crafty 9 years ago

Major brewers are getting crafty

Lion’s launch of a Tooheys-branded pale ale is indicative of a growing trend among major brewers to...

Dentsu's Data2Decisions eyes taking marketing modelling to the masses 9 years ago

Dentsu's Data2Decisions eyes taking marketing modelling to the masses

Dentsu wants its clients to make better marketing decisions, and not just the clients that are able to...

Fairfax hits back at claims it's set to lose $30m in ad revenue 9 years ago

Fairfax hits back at claims it's set to lose $30m in ad revenue

Fairfax Media has said there will be no substantial change to its ad revenue despite a Citi Bank...

Droga days 9 years ago

Droga days

As the most buzzed-about agency loses its star creative director, speculation surrounds its ailing...

Isobar launches Summit Series; takes 'no bullshit' approach 9 years ago

Isobar launches Summit Series; takes 'no bullshit' approach

Dentsu Agesis' digital agency Isobar is kicking off a Summit Series as a way to connect with clients,...

My name is Ruben Guthrie and I am in advertising 9 years ago

My name is Ruben Guthrie and I am in advertising

Ruben Guthrie is billed as a thirsty comedy about a man on the rocks – a confessional of the drunken...

Coke removes logos from packaging for Ramadan 9 years ago

Coke removes logos from packaging for Ramadan

Coca-Cola has removed the label from its cans in the Middle East to coincide with religious holiday...

Junkee overhauls structure, builds native video unit 9 years ago

Junkee overhauls structure, builds native video unit

Fresh from rebranding from Sound Alliance to Junkee Media, the publisher has restructured its senior...

Emma: SMH readership dips, remains number one 9 years ago

Emma: SMH readership dips, remains number one

Despite experiencing a slight audience dip, The Sydney Morning Herald remains the most read title...

The Guardian kicks off events play with Splendour in the Grass tie-up 9 years ago

The Guardian kicks off events play with Splendour in the Grass tie-up

The Guardian is officially launching its events series Guardian Live in Australia by a tie-up with...

Droga5's Steve Coll to join WiTH Collective in partner role 9 years ago

Droga5's Steve Coll to join WiTH Collective in partner role

After news this morning that Droga5's executive creative director was departing the agency, Steve Coll...

Digital media and blogger network Netccentric floats with $12m IPO 9 years ago

Digital media and blogger network Netccentric floats with $12m IPO

Digital media business Netccentric is set to float on the Australian Securities Exchange today, after...

Video: Buzzfeed founder on 'the dress', Buzzfeed TV and real-time brand integration 9 years ago

Video: Buzzfeed founder on 'the dress', Buzzfeed TV and real-time brand integration

Co-founder and CEO of BuzzFeed Jonah Peretti; talks integrating TV, real-time brand partnerships, to how...

News Corp's Storyful makes bigger grab for local market 9 years ago

News Corp's Storyful makes bigger grab for local market

News Corp's Storyful – the newly launched verification and aggregation content service – is negotiating...

Damian Eales named News Corp's managing director of metro and regional publishing 9 years ago

Damian Eales named News Corp's managing director of metro and regional publishing

News Corp's marketing director and interim sales lead, Damien Eales, has been appointed managing...