Peter Horgan

Latest News about Peter Horgan

OMD: ‘We didn’t promise anything crazy’ for Coles 8 years ago

OMD: ‘We didn’t promise anything crazy’ for Coles

OMD CEO Peter Horgan is adamant the agency didn’t "buy the business", despite industry spec about rate...

OMA launches tender for world first OOH automated platform 9 years ago

OMA launches tender for world first OOH automated platform

The OMA has launched a tender for an outdoor industry automated transaction platform, with an eye on...

Here's what you missed at Media Summit 2015 9 years ago

Here's what you missed at Media Summit 2015

Our special feature on Media Summit 2015: Screen wars, new world selling, celebrity networks - the...

The Sell: OMD's Big Day Out 9 years ago

The Sell: OMD's Big Day Out

Media agency OMD got out the big guns and the little horses at its Big Day Out in May to share with...

A UK agency body wanted agencies to boycott a pitch - it didn’t work, so how do we tackle bad pitch practice? 9 years ago

A UK agency body wanted agencies to boycott a pitch - it didn’t work, so how do we tackle bad pitch practice?

Feature: “Corporate bullying” and “despicable” practices from AB InBev sparked bold calls for a boycott...

Clients push payment terms to 150 days 9 years ago

Clients push payment terms to 150 days

“Eye watering” payment terms of up to 150 days are increasingly creeping into client demands in...

Telstra heads digital first as marketing dollars accelerate past half way point 10 years ago

Telstra heads digital first as marketing dollars accelerate past half way point

Telstra now spends 50% of its budget on digital, according to top marketer Mark Buckman. And OMD boss...