Vacuum cleaner brand Nilfisk has launched a disturbing new ad featuring a family of 'vacuumheads'. People with vacuums on their heads. Created by MJW, the campaign is designed to remind people how unhealthy using a vacuum cleaner with an average filter can be – like having a vacuum on your head. The ad was shot by award-winning director Andres Salmoyraghi.
Credits
Creative Director: Neil Flory
Copywriter: Neil Flory
Snr Art Director: Jon Foye
Snr Designer: Eeuwout Baart
Strategy Director: Scott Davis
General Manager: Ricardo Larriera
Agency: MJW
Director: Andres Salmoyraghi
Producer: Alejandro Rossi Bunge
Production Company: Rebolucion
