Tourism New Zealand has launched the latest iteration of its #GetNZonthemap campaign, this time with Peter Jackson and singer Ed Sheeran joining the celebrity lineup.
Tourism New Zealand has released the second installment of its #GetNZonthemap campaign featuring both big local and international names.
The ad continues to follow Flight of the Conchords actor Rhy Darby as he investigates why the country has been largely forgotten by the world.
It builds on the big names the first ad featured, which included director James Cameron, with names such as Ed Sheeran, Peter Jackson and NZ Prime Minister Jacinda Ardern starring in commercial.
The ad is by New Zealand agency Augusto.