Indeed.com.au has launched a new campaign as part of its sponsorship of the ICC, highlight the work of all those who make it happen.
The ads are the latest in the brand's 'How the World Works' campaign; part of its launch into the Australian market. As part of its sponsorship of the 2015 International Champions Cup (ICC) the brand is unveiling a series of TVCs for the Nine Network on those behind the sciences who help to make the game happen.
As part of the campaign, Indeed has also hiring Team Liaisons who help escort and oversee the needs of the best clubs in the world, with the successful candidate to be announced this week. It has also activated a social campaign around this, promoting the job using the hashtag "HowFootballWorks".
Indeed VP of marketing Mary Ellen Dugan said: “This International Champions Cup is the perfect fit for Indeed as football is the world’s most popular sport and Indeed is the world’s number one job site.
"Indeed will celebrate all the jobs that come together to make football and the ICC work. It will also provide the world’s most passionate fans with the opportunity to work with their favourite teams during the tournament’s most thrilling matches.”
The Australian matches will be held at the Melbourne Cricket Ground with a live national telecast on the Nine network.
· July 18 - Melbourne, AU- Real Madrid v. AS Roma
· July 21 - Melbourne, AU- AS Roma v. Manchester City FC
· July 24 - Melbourne, AU- Manchester City FC v. Real Madrid
