The Rockport Company has kicked off an in-store challenge in an attempt to get customers to bring in their men's dress shoes and weigh them against the Rockport Business Lite collection.
The challenge will be held in store during April and May with customers receiving a 20% off voucher if their business shoe weighs heavier than the Rockport version in the same size.
If the customer's shoe is in actual fact lighter than the Rockport Business Lite shoe, then the customer will receive a complimentary pair of Rockport shoes.
