The Fashion Duel

23 May 2013
 

Advertiser: Greenpeace

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Greenpeace Milan has set to expose the fashion world in its latest push featuring the deforestation and destruction that high-end fashion brands take part in. 

Greenpeace sent Fashion Duel kits to the head honchos in the fashion spectrum to encourage them to take responsibility for what goes on in the production of their products.

Nine out of 15 brands responded to a password protected survey that revealed startling practices of designer brands.

Creative Directors: Francesco Fallisi and Simona Angioni
Art Director: Andrea Pioppi
Copywriter: Serena Pulga
Production Company: The Family 


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