GIO delivers storm preparation tips in its latest campaign from Starcom and Powered by Nine.
The campaign supports the current GIO brand campaign with front man and GIO staff member Matt Smith.
GIO’s executive manager of marketing, Peter Williams said “Using a real GIO expert was critical to the integrity of the content and our trust positioning. The campaign demonstrates GIO in action – how we actively come through for customers as well as helping people prepare and minimise risk”.