Filmink has unveiled a new comical yet creepy spot that channels Stanley Kubrick’s 1980 adaptation of Stephen King’s novel, The Shining.
The spot replicates the "RedRum" seen with the child repeating "Knilif" over and over until what’s revealed in the mirror is actually "Filmink".
The campaign will appear on SBS, World Movies and a variety of film festivals.
Producer: Dov Kornits
Director/Editor: Julian Shaw