AMP has launched a television spot highlighting the brand's lending history including financial support for ventures such as the Sydney Harbour Tunnel and Centrepoint Tower.
Created by Banjo, the campaign utilises hand-crafted typography and imagery to craft a visual narrative that informs viewers of the bank's promise to help turn customer's dreams into reality.
The television spot launched on free-to-air channels on Sunday May 22 and will air for one week.