Bland food is plaguing offices around Australia, so Nando's has put the Peri-Medics on track to put a stop to bland meals with its latest experiential campaign.
The Peri-Medic team are visiting lunch-rooms with a stretcher filled with sauces to cure blandness. When the job is done, the Peri-Medics leave an emergency re-sauce-itation chart and a number of bottles of Peri-Peri sauce to be used at the office.
Tim Paton, Marketing Manager of Nando’s Grocery Australia said "The Peri-Medic execution is a highly visual event that naturally inspires photo sharing, online conversations as well as referrals and recommendations."