Think TV has launched a campaign for its industry star-studded documentary, Next Generation Marketing which focuses on the importance of TV advertising.
The teaser features David Droga, Sir John Hegarty, Jeff Goodby, Marc Pritchard and more.
Sir John Hegarty, founder-creative of BBH said “What we do is create a piece of advertising, not just a commercial, but an event. It commands attention, it commands an audience and then what happens is, it starts a conversation…and we've had a huge amount of success with this.”
Production Comany: The Glue Society
