Leo Burnett Melbourne has aired a new commercial for online betting client, Sportsbet.com.au.
The new work builds on the success of the original campaign which launched in October last year. A campaign that has helped Sportsbet achieve massive growth, cementing their dominant position as the number one challenger to TAB in the growing online betting market.
The new TVC, called Moneybags, launches in time for the start of the AFL season, carrying on the theme for people who like to bet on the net.