Keep Australia Beautiful has enlisted an unlikely group of Australian celebrities for its new anti-littering campaign, "Litterers Anonymous".
Created by FNUKY, the campaign portays Derryn Hinch, Lara Bingle, John Jarratt, Nick Giannopolous, Russell Gilbert and Tania Zaetta taking part in a support group for litterers.
The campaign will run across television, cinema, online and radio.