What imagery comes to mind when you think of lovers sharing a a bowl of spaghetti? Leggo's wants to trigger that nostalgia with its latest 'Lady and The Tramp' themed campaign.
The outdoor installation launched in the streets of Melbourne to coincide with Valentine's Day.
Deputy creative director Gus Johnston said “The installation is another fun way for Leggo’s to celebrate Valentine’s Day and break away from the everyday. It’s also a fitting time to celebrate Australia’s long-standing love affair with Italian cuisine”.
Executive Creative Director: Rob Belgiovane
Creative Director: Ant Shannon
Deputy Creative Director: Gus Johnston
Creative Team: Jeremy Elliot, Chris Hanrahan, Gus Johnston
