The Joyville ride continues with Cadbury's new campaign that highlights the new, more generous chocolate blocks.
Cadbury's general manager marketing Ben Wicks said “Joy is at the heart of everything we do, it is also behind these changes which reinforce our brand philosophy by multiplying the joy for chocolate lovers. We wanted to bring to life the new generous improvements to our Cadbury Dairy Milk blocks range in the fun and
playful context of Joyville.”
Production Company: Prodigy
Post Production: Alt VFX
Digital: Visual Jazz
