Toyota Australia has launched a new brand campaign consisting of two 60 second television spots and a new version of the logo.
Publicis Mojo and Saatchi & Saatchi were engaged to create the campaign aimed at bringing to life the lesser-known facts behind what makes a car a Toyota.
The Publicis Mojo television spot "Hundreds" is based on quality and durability testing over hundreds of thousands of kilometres on varying road surfaces and conditions.