The selling point of a house shouldn't be the gas stove for scalding or double glazed windows so no one will hear you scream but these are a just a few of the sinister descriptions in the latest spot from the National Centre for Domestic Violence UK.
The confronting campaign features a real estate agent selling a house with descriptions promoting for domestic violence. The spot aims to expose the trauma that occurs to one in four women behind closed doors.
Production: Rattling Stick
Director: Steve Cope
Executive Creative Director: Russell Ramsey
Copywriter: Ryan Lawson