For everyone who fights over the last strawberry Mentos, your solution is here with Mentos Strawberry. The new spot sees two strawberry headed hitmen wielding rolls of strawberry mentos breaking down a door to hold an unsuspecting victim at Mentos-point.
Naked Communications head of ideas, Simon Veksner said “We needed to create a campaign that was instantly recognisable and enticed purchase. We're confident that evoking the cool of pop culture hitmen will resonate strongly with our audience and the playfulness of the strawberry heads will draw them to the brand.”
The TVC will be supported by out-of-home and digital.
Production: Curious Films
Director: Sam Kristofski
Producer: Stuart Giles
