Telstra has launched a campaign aimed at footy fans for its BigPond Footy Action Pack, available on Samsung devices.
The campaign features Parramatta Eels player Nathan Hindmarsh and Sydney Swans player Adam Goodes.
It encompasses TV, radio, print, outdoor and digital executions. It runs until 26 April.
Click here to see the second TVC.
Media planning and buying: OMD
Media strategy: Naked Communications
Production company: Plaza Films