Dulux has launched a Colour App, so you can snapshot the colours you see everyday and source the closest paint colour available from Dulux.
The app, designed by Isobar, launches via TVC created by Clemenger BBDO, illustrating how you can find the best colour for your abode in the most unlikely of places. The app includes the ‘Colour Capture' and ‘Visualise Colour’ functions that enable a photo-colour-match and give examples of how your new colour scheme will look in various settings.
Erik Hallander, director of Mobile & Innovation at Isobar, says: “The Dulux Colour app’s core focus is making it easy to capture colours in everyday life, and exploring the big range of Dulux colours in a fun and interactive way.”
CREDITS
Creative agency: Clemenger BBDO
Design: Isobar
