V8 Supercars has launched a campaign to promote the Armor All Gold Coast 600 with the tagline "600 Sounds".
Created by George Patterson Y&R Brisbane, the campaign brings together 600 sound effects for users to mix together to create the ultimate V8 Supercars track.
The winner, voted by Facebook users, will receive an all-expenses-paid trip to the event on the Gold Coast. The campaign is running on Facebook as well as music and motorsport fan forums, and is supported by radio advertising.
