Suncorp Bank has kicked off a campaign to promote its Everyday Basics Account.
Created by George Patterson Y&R Brisbane, the ads highlight the bank's $50 "treat" giveaway for new accounts with more than $2000 deposited. Suncorp Bank executive manager customer marketing and strategy Todd Skerman said: "Australians are working harder than ever to stretch their dollar further, and a $50 reward to spend without the guilt trip is certainly a timely bonus."
The "Octopus" and "Seagull" spots are currently running on television.