Procter & Gamble is a global FMCG manufacturer that owns brands including Gillette, Pantene and Oral B. It states its purpose is to grow its business and its brands by touching and improving more consumers’ lives in more parts of the world. The company claims to serve more than 4.2 consumers around the world each year. The company began as a soap and candle factory in the US in 1837 and the global company came to Australia in 1985.