Melbourne-based creative advertising agency Red Crayon has appointed Chris Rogers creative director.
With more than 20 years of experience across the Asia Pacific region, he will be responsible for leading the creative charge.
Red Crayon founder Craig McLeod said Rogers' ability to craft meaningful brand connections makes him the perfect addition to the team.
"At Red Crayon, we’ve always been about creating campaigns that aren’t just seen, but remembered," he said.
"Chris’s creative leadership is going to help us take things even further – pushing creative boundaries, making an impact, and delivering real results for our clients."
Rogers said he's excited for what lies ahead.
"Storytelling is at the heart of everything I do. For me, it’s about creating authentic connections that resonate with people
and deliver value for brands," he said.
"Red Crayon has this incredible energy and vision and I can’t wait to lead this talented team and craft campaigns that are truly memorable."
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