Chief executive of Slingshot Media Ventures, Simon Rutherford is one of Australia's most awarded media strategists with experience at agencies including George Patterson Bates, Media Decisions, The Media Palace and Bellamyhayden, where he was managing director for eight years before launching Slingshot in 2009. He has worked on brands including KFC, Pizza Hut, Westfield, Sony, Sanitarium, Lion Nathan, Daewoo, Uncle Bens and Mars, and has extensive experience leveraging some of Australia's largest multi-year sponsorships such as cricket, V8 Supercars and Big Brother.
