Sarah Homewood

Influencer marketing is set to become the industry's golden child, according to radio presenter and...

The future of publisher advertising deals will see publishers stitch up their display inventory with a...

“We're very happy with the growth of our digital subscription base. It is offsetting any decline we've...

Special Group has developed a new brand positioning for pet supplies retailer, Petbarn, after being...

Facebook today has hit the start button on 360 degree video, with the social network partnering with the...

The words 'fashion' and 'analytics' rarely go together but in order to elevate consumer-facing fashion...

Bauer Media has joined the ranks of brands playing McDonald’s Monopoly in order to reach a greater...

Coca-Cola is rolling out smaller bottle options after seeing double-digit growth during trials of the...

VCCP's managing partner is a secret brit with a passion for gin and tonic, who fell into advertising...

JWT's Jarrod Lowe and Isobar's Carmela Soares take on the challenge for this week's Creative Choice,...

While it was recently revealed that 65% of AppNexus's inventory is fraudulent, the tech player has...

“As we met each other across our two organisations it became really apparent that we could work together...

M&C Saatchi Sydney's long-serving executive creative director, Ben Welsh, is stepping up to take on the...

The Huffington Post has been on the ground officially for three weeks in Australia, and it's tying up...

Ad fraud has in the past been estimated to cost the industry up to $400 million a year, with between 6%...