Pippa Chambers

Latest News by Pippa Chambers

National Heart Foundation hunts creative agency to bring back 'fear factor' 6 years ago

National Heart Foundation hunts creative agency to bring back 'fear factor'

New CMO Chris Taylor admits that a lack of a national marketing strategy has led to a focus on...

Facebook forced to tweak ad as 'frustrated' FreeTV cracks whip 6 years ago

Facebook forced to tweak ad as 'frustrated' FreeTV cracks whip

Facebook has been forced to amend its adverts by removing the term 'fake news', following outcry from...

'Data privacy' - The Royals design AdNews July Cover 6 years ago

'Data privacy' - The Royals design AdNews July Cover

The creative contingent of adland is at the beating heart of the industry. To fully embrace this, and...

Google boss reflects on past decade and 'frenetic' two years in top job 6 years ago

Google boss reflects on past decade and 'frenetic' two years in top job

Ahead of his switch to Domain next month, AdNews caught up with Google ANZ MD Jason Pellegrino to look...

Editor's Letter July: Data drama and the royal treatment 6 years ago

Editor's Letter July: Data drama and the royal treatment

In the July edition we look at data, talk leaky buckets, TV, production, the work, and we're thrilled to...

Google MD Jason Pellegrino appointed Domain CEO 6 years ago

Google MD Jason Pellegrino appointed Domain CEO

Long-serving Google exec Jason Pellegrino is set to leave the multinational for a MD and CEO spot at...

AdNews July Edition: TV on top; Rob Galluzzo, Spam, data privacy 6 years ago

AdNews July Edition: TV on top; Rob Galluzzo, Spam, data privacy

The July issue is here and features all the latest industry goings on, big features, people profiles,...

APN's 'aggressive' data move to catapult OOH onto more media plans 6 years ago

APN's 'aggressive' data move to catapult OOH onto more media plans

As more marketers question digital effectiveness and there are “pretty major concerns” surrounding TV,...

DMP is no magic bullet, but marketers must get a grip on data 6 years ago

DMP is no magic bullet, but marketers must get a grip on data

Who needs a data management platforms (DMP) and what's involved? What's the biggest DMP 'don't’ and what...

Ad tech Down Under - it's alive and kicking 6 years ago

Ad tech Down Under - it's alive and kicking

The innovative ad tech world has had its fair share of ups and downs. From being adland’s new shiny play...

Marketers must get a handle on CX to succeed in digital transformation 6 years ago

Marketers must get a handle on CX to succeed in digital transformation

AdNews talks digital transformation with ex-7-Eleven and RBS marketer, Melbourne-based Jason Perera, who...

Initiative Sydney wins Revlon, Under Armour and John Cootes 6 years ago

Initiative Sydney wins Revlon, Under Armour and John Cootes

As part of a global realignment, make-up giant Revlon has moved its media account from MediaCom to...

#MeToo sparks national inquiry into sexual harassment in Australian workplace 6 years ago

#MeToo sparks national inquiry into sexual harassment in Australian workplace

Following the global conversation about sexual harassment and the #MeToo movement, a national inquiry...

I was a stranger in Facebook's 'millennial nirvana'; ex-boss Stephen Scheeler opens up 6 years ago

I was a stranger in Facebook's 'millennial nirvana'; ex-boss Stephen Scheeler opens up

Ex-Facebook MD Stephen Scheeler learnt a lot during his "millennial nirvana" time at the social media...

Adland Secrets: Confessions of a former Silicon Valley ad exec 6 years ago

Adland Secrets: Confessions of a former Silicon Valley ad exec

Under cover of anonymity, this former ad executive reveals the worst in company politics, bureaucracy,...