Clemenger BBDO has named Tristan Graham executive creative director, based out of the Melbourne office and working alongside fellow ECDs Rich Williams and Darren Wright.
Graham has spent the last seven years at Goodby Silverstein & Partners in San Francisco, overseeing work across Comcast NBCUniversal as well as running Propel (Gatorade) and One Medical.
At GS&P, Graham successfully launched a new mobile network, Xfinity Mobile, as well as running the Comcast Business account, assisting the brand in achieving revenue growth of over $1 billion in the last 12 months alone.
Graham’s campaigns have been awarded at all major creativity festivals, including Cannes, D&AD, WARC, Webby Awards, Effies and One Show. In 2014, he received the Cannes Effectiveness Grand Prix for his “Guilt Trips” campaign for V/Line trains, and in 2020, he was nominated for 5 Emmy Awards.
Jim Curtis, Clemenger BBDO’s CCO, said: “I am absolutely thrilled to have a talent of Tristan’s calibre and experience join and help lead our team.
“His track record in world-class creative environments, modern skillset and leadership credentials make him a huge asset to not just our growing team, but our clients as well.”
Graham said: “When I lived in Australia, Clems was the agency I always wanted to work at, so to get the opportunity to come home and help lead the Melbourne office was too good to pass up. The level of the talent is truly exceptional, and the standard they hold themselves to creatively is uncompromisingly high.”
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