Toshiba prepares to pitch creative

29 January 2010
 

SYDNEY: Toshiba is on the hunt for a creative agency to handle its stable of computing and audio-visual products, AdNews exclusively revealed today.

The review follows the closure of incumbent John Bevins in December 2009.

Sources told AdNews that a number of agencies were approached to submit credentials in early January.

A Toshiba spokesperson confirmed a shortlist is due to be finalised by the end of the month.

For more on Toshiba's creative review, read today's AdNews [29 January, page 5].

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