ARN has announced the appointment of Venessa Hunt director, commercial strategy & growth.
The newly created senior role will see Hunt working closely with ARN chief commercial officer Peter Whitehead and the Commercial Leadership Team on the development and implementation of ARN’s Audio Commercial Growth Strategy.
Hunt joins ARN from ThinkPremiumDigital where she was general manager. Prior to that she was chief digital strategy officer with GroupM and previously held roles at the organisation including Digital Investment Officer and Head of Mobile. Venessa brings more than 15 years of media industry experience to the role as well as unmatched expertise in digital media in all its forms.
Hunt said: “In my media and advertising career, I have followed one passion and that has been to unlock the full potential of advertising for agencies and clients. I have worked across all major channels reinventing or re-affirming traditional advertising models to digitise and innovate, making them easier to buy and harder working than ever before."
ARN’s chief commercial officer Peter Whitehead spoke of Venessa’s appointment providing ARN with the opportunity to take their position as leaders in audio to the next level.
“Venessa is one of the most highly regarded media strategists in the industry and we can’t wait to bring her charismatic energy into the business. This exciting new role is about looking outwards and helping us identify opportunities for business growth that we may not even be aware of.
“Venessa excels in reinventing traditional media and has a passion for advocating change. She will be a huge asset as we accelerate our strategy to connect with even more Australians and provide our advertisers with even more opportunities to engage with their customers," said Whitehead.
Hunt starts her role at ARN on September 19.
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