Thinkerbell has been appointed the creative agency for Australian swimwear brand Seafolly following a competitive pitch.
The appointment will cover both the Australian and international markets.
Seafolly CMO Adriane McDermott says Thinkerbell's approach was a "breath of fresh air".
"They really delivered a platform idea that will give us a voice; one that will redefine the category in a way that genuinely empowers women and connects to our brand truth,” McDermott says.
Thinkerbell will join forces with Havas Media to create a new brand campaign for Seafolly this Spring/Summer.
“As an agency passionate about supporting Aussie brands, we are really excited to be working with Seafolly," Thinkerbell managing partner Margie Reid.
"We believe this category in the midst of a great evolution and can’t wait to work with the Seafolly team to grow this quintessential brand.”
This is the latest win for Thinkerbell, also recently scoring the creative and media account for experiential tourism business Journey Beyond.
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