Ben Stiller.
Pepsi has recruiter stars Steve Martin and Ben Stiller for its Super Bowl pitch.
The focus is Pepsi Zero Sugar and asks: Great Acting or Great Taste?
The stars mock celebrity endorsements: How can you tell whether an actor is being sincere?
"I'm Steve Martin. As an actor it's my job to make people believe that what they're seeing is real."
And the first trailer:
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