Simon Ryan's RyanCap is launching Ryvalmedia Sydney this month and has appointed Bianca Falloon as general manager.
Ryan and Falloon will open the doors to Ryvalmedia Sydney with a plan to scale quickly, and a focus on investing in capability and growing their team of digital specialists to meet client demand.
Ryvalmedia's digital-first marketing and media specialist business model has enjoyed client-partner success over the past 18 months with its Melbourne and Brisbane offices.
The growing client portfolio has a common factor; many are digital-first and disruptive businesses geared to the new economy.
Sydney is the next market to launch as part of the brand rollout strategy increasing the network's footprint along the eastern coast of Australia and positioning Ryvalmedia as a fast growing digital media agency. Ryvalmedia is leading R3 New Business ranking YTD in Australia.
Bianca Falloon comes to Ryvalmedia with extensive media and digital experience. She was most recently at Carat as Client Lead. Previously, she worked at PHD as group account director.
Falloon's role will be to build the Ryvalmedia brand, team, and client portfolio in Sydney, working closely with the national team. She will report to Simon Ryan starting in late July.
Founder Simon Ryan, a former ANZ CEO of Dentsu Aegis Network, will also be active within the market, working with the newly established team to deliver business objectives through hiring talent, organic new business growth, and continued capability-led M&A.
RyanCap CEO Simon Ryan said: "I'm very pleased that Bianca is joining the Ryvalmedia team supported by the wider RyanCap group of businesses. We have focused on recruiting high calibre talent and capability that has fuelled our progress, and our strategic plan is right on track.
"As a strong advocate for the industry underpinned by business growth for our clients, we can see the potential in growing our offering and aligning with the right client partners.
"After the successful rollout of the business across Sydney, Melbourne, and Brisbane, our ambitions will focus on other local and global markets. This growth opportunity is directly linked to market demand and a relentless approach to our client's success."
Bianca Falloon: "I am honoured to be joining Ryvalmedia and have the opportunity to lead the Sydney team.
"Having watched their success build over the last two years across Melbourne and Brisbane, and to now be launching in Sydney – it’s a very exciting time.
"Ryvalmedia’s unique approach to helping brands thrive in the digital economy and their utilisation of data to help drive business outcomes is what makes their proposition so compelling. I look forward to contributing towards their growing success, and towards the success of our clients."
Have something to say on this? Share your views in the comments section below. Or if you have a news story or tip-off, drop us a line at adnews@yaffa.com.au
Sign up to the AdNews newsletter, like us on Facebook or follow us on Twitter for breaking stories and campaigns throughout the day.