Officeworks has appointed Jess Richmond to the newly created role of general manager of marketing.
Richmond has previously been head of brand and communications at 7 Eleven, where she headed up advertising, marketing and brand and digital. She has also held senior marketing roles at Coles and Boost Juice Bars.
The new role for Officeworks includes advertising, brand and CRM.
“It’s such an exciting time to join the business – our customers’ expectations and needs are changing faster than ever, against a backdrop of an increasingly competitive environment,” Officeworks MD Sarah Hunter says.
“Jess is an experienced retailer and marketing leader who is hugely passionate about building on the strong foundation of the Officeworks brand to create a true connection with our customers.
"She will be instrumental in driving our marketing and brand forward."
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