News Corp Australia has appointed Nick Muncaster managing director of its full service video production agency, Visual Domain.
Muncaster brings more than 25 years experience to the newly created role, having worked for some of the world’s biggest advertising agencies including Ogilvy, Wunderman Thompson and most recently managing director at AJF Partnership.
“In today’s fast-paced and ever-evolving digital landscape, visual storytelling is more important than ever for brands and companies," he said.
Visual Domain is part of News’ growing suite of commercial content brands, which also includes Medium Rare, Suddenly and Storyation.
News first invested in Visual Domain in 2021 before taking full ownership in March this year. Visual Domain clients include National Australia Bank, MYOB and Milwaukee Power Tools.
Muncaster begins his new role later this month
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