Optus signs up with FetchTV
Optus and FetchTV is partnering to jointly develop an IPTV service with mobile capabilities for smartphones and tablet devices. The service is due for launch in the second half of the year and is part of Optus' TV strategy.
Private labels' popularity creeps up
Private label brands increased their share of total grocery consumer spend in the first quarter of this year increased marginally to 24.7% from 24.5%, according to Nielsen's Homescan panel. The overall average spend on private labels for the quarter decreased by $5.79 to $202.24, though that is largely due to cheaper pricing and not volume reduction.
AFGC says data shows no need for ban
The Australian Food and Grocery Council (AFGC) has released a report which claims only 2.4% of high fat, sugar and salt food advertising is targeted at children. The AFGC is arguing that the latest data, sourced from Commercial Monitors, shows there is no need for a ban on junk food advertising during children's TV viewing hours.
DTDigital appoints Vella MD
STW-owned digital agency DTDigital has promoted general manager Brian Vella to managing director. Vella has been with the agency for 10 years, with the last four in the general manager role. DTDigital claims to have tripled the size of its business in the last four years. Vella will report to executive chairman and founder David Trewern.
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