Inner West Light Rail seeking OOH advertising partner

Ashley Regan
By Ashley Regan | 6 August 2024
 
Light rail via Transport NSW.

Digital out-of-home (DOOH) advertising rights for the Inner West Light Rail stops is up for tender.

Transport for NSW is seeking a media supplier to generate revenue by designing, acquiring, implementing, operating (including sales and marketing), managing and maintaining the DOOH advertising Light Rail assets from Exhibition Centre to Dulwich.

The tender closes today at 3:00pm; the winner will service the account from November 30, 2024.

50% of the evaluation weighting depends on price.

In May, TorchMedia renewed its Sydney Light Rail contract for the vehicles across the CBD South East and Inner West lines, in a competitive closed market tender.

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