Gumtree Australia, CarsGuide, and Autotrader announced key leadership appointments to support the strategic evolution of the business.
Collaboration across Gumtree, CarsGuide and Autotrader has accelerated after the three brands integrated in June last year and the combined business, via eBay Classifieds Group, was then acquired by global online classifieds specialist Adevinta (ADE) earlier this year.
Manisha Seewal has joined as Chief Marketing Officer (CMO), Daniel Evans as Chief Product Officer (CPO), and Shannon Fitzpatrick has been appointed Director of Commercial Partnerships (DCP).
Managing director Mark Kehoe says each team member is a leader in their domain of expertise and will support the transformation to a single business across the three brands.
“As we look to the future, we need the best in the industry to help drive our strategy and realise the potential of our integrated business. Manisha, Daniel and Shannon all have a key role to play in that evolution,” said Kehoe.
“Each brings exceptional skills and experience to the business. Manisha offers highly relevant marketing experience in both horizontal and vertical classifieds businesses. Daniel comes with a deep knowledge of product development in the transactional and mobile-first realm. Shannon understands the role of data and how to connect with audiences through solutions that are client-centric.”
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