Fremantle’s Australian division has entered the podcast space through a partnership with Acast.
As part of the tie-up, Fremantle will boost local development and production of audio content, starting with its new true crime series Chasing Charlie which launches next week.
Acast, a leading podcast company, will distribute and monetise Fremantle’s audio content to a local and global audience.
The deal comes following Fremantle's success in the podcast space internationally since 2018 after it launched the Storyglass podcast.
“This is a natural progression for Fremantle’s Australian team to link with Acast to bring our innovative programming and production techniques to the world of podcasting, mirroring the success of our international divisions that have been hugely successful in this growing and exciting genre,” . Chris Oliver-Taylor, Fremantle CEO for Asia Pacific, says.
Fremantle, which has produced shows such as Neighbours and Wentworth, is planning to release more podcasts later this year.
“Our partnership with Fremantle reinforces Acast’s commitment to be the home of compelling independent podcast content in Australia,” says Guy Scott-Wilson, Acast’s content director.
“There are so many exciting and important Australian stories to be told – we’re delighted to be working with Fremantle to tell and share them with the world through the medium of podcasting.”
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