Budding young minds from the likes of Google, Adobe and Foxtel were unveiled as finalists of two prominent competitions run by ADMA and Telstra last night.
As part of the 2014 ADMA-Telstra Young Marketer and Young Creative of the Year competitions, five finalists for each competition were revealed at a NSW ADMA 30Below event last night held at Sydney’s CBD Hotel.
Young Marketer of the Year, which is judged by branch committees and ADMA board members, is judged based on career achievements to date.
The Young Creative of the Year is judged by eight of the country’s top agency creatives in Sydney and Melbourne. Entrants are called upon to develop an integrated campaign concept for 2015 that showcases their creative abilities. Both competitions are sponsored by Telstra.
The competitions honour individuals under 30 who have already made 'significant contributions' to their fields and have shown leadership ability or exceptional creativity at a young age.
ADMA CEO Jodie Sangster said Australia has incredible young marketing, advertising and creative talent and ADMA believes strongly in supporting their efforts on the national stage.
Director of CRM, loyalty and digital marketing at Telstra, Nicholas Adams said: “We are proud to be in partnership with ADMA to support and nurture the marketing, advertising and creative stars of tomorrow.”
The winner of each competition will jet off to New York City next year to meet with senior staff at top companies such as Google, and will visit agencies including R/GA, OgilvyOne Worldwide and Anomaly.
The competitions have been running for three years and the 2014 winners will be announced on 30 October at ADMA’s Australian Creativity and Effectiveness Awards. Keep an eye on AdNews for the results.
The ADMA Young Creative of the Year finalists are:
- Tara Mckenty, creative director, Google APAC, for ‘Make your own luck’
- Sal Cavallaro, art director, 303Lowe Sydney, for ‘An Eye into NY’
- Brendan Graham, copywriter and strategist, Soap Creative, for ‘Under 30 invite’
- Scott Nolan, senior art director, Drifter, for ‘Flirt with your future’
- Elliott White, junior copywriter, JWT, for ‘Launch brand you.’
The ADMA Young Marketer of the Year finalists are:
- Sue Kim, product marketing specialist, Adobe
- Richard Schmid, advertising manager, Dick Smith
- Lucas Black-Dendle, strategic planner, Whybin\TBWA Group Sydney
- Allister Hercus, social media strategist, MEC
- Penny Richardson, head of customer marketing, Foxtel.
For more news on ADMA see below:
ADMA brings in the analysts in new alignment
Data marketing boosted Australian economy by $20bn, reckon Google and PwC
Amazon is coming and it's opening stores: time for CMOs to get closer to the boss
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