Activist group Comms Declare, working with independent media agency with Alchemy One, has placed billboards in capital cities, calling for a ban on fossil fuel advertising, as Australia is hit by cyclones, floods, fires and extreme heat.
The message "Everything is fine (according to big coal and gas)" highlights the advertising hype.
The billboards, designed by Comms Declare creative director Matt Bray, are being accompanied by a digital campaign.
The latest billboard is in Sydney’s inner-west electorate of prime minister Anthony Albanese.
The billboard in St. Peters serves as a potent reminder to the national leader that banning fossil fuel marketing is a small but logical first step towards achieving a renewable economy.
Comms Declare founder Belinda Noble says it's not possible to reach the country's climate goals while allowing big coal and gas companies to use advertising, sponsorships and PR to undermine the urgently needed transition to clean energy.
"We’re asking people to write to the federal government or their local council to rid our streets, sports, schools and arts of fossil fuel greenwashing and misinformation," she says.
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